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Native vs Hybrid App Development

The Pros and Cons of Native vs Hybrid App Development

One of the first questions you’ll need to answer when deciding to build a mobile app is whether to build a Native or Hybrid app. In this article, we’ll aim to define what both of those terms mean, as well as what is the right choice for you. Native App Development Native apps are mobile […]

Landing page CTA

Landing Pages CTA: The Ultimate Guide 2021

If you’re attempting to create an online marketing strategy, you need to understand a few basic things. You need to know what a landing page is, for example. You also need to know about calls to action or CTAs. Finally, you should be familiar with the way these things function as integral parts of a […]

Determining the Right Software Solutions for Your Business

Build or Buy – Determining the Right Software Solutions for Your Business

In a song that was popular decades ago, The Clash sang the following lyrics: “Darling you got to let me know Should I stay or should I go? If you’re familiar with that song and you’re trying to decide whether you should build or buy software for your company, you may want to replace the […]

web-design-trends-2021

Web Design Trends (2021 Update)

You don’t have to run a professional web design company to see that web design is changing. You just have to jump online for a few minutes and click on various websites to see that some new trends are already becoming apparent in website design. While some trends like, perhaps, maximalism, maybe more fleeting than […]

Website Optimization for Lead Generation

Website Optimization for Lead Generation

In many instances, businesses count on their website to generate leads. Although there are numerous ways to increase site visits, converting visitors into leads may require additional work. You may think having well-written content that’s loaded with keywords is enough to convert your visitors, but it isn’t. To convert your visitors successfully, your website needs […]

Marketing Your Online Marketplace

Marketing Your Online Marketplace

What comes to mind when you hear the word “marketplace?” If you’re on the younger side, eBay and Amazon may instantly spring to mind. Depending on your age, those websites may have been around your entire life. Some consumers remember the term “marketplace” as a physical space people visited to buy items they either wanted […]

How To Make a Website Stand Out

How To Make a Website Stand Out

Excited! That is how you feel when your website is done and ready for launch. You cannot wait for the world to see what you have to offer. Your design is awesome; you have great content and so much useful information to keep your visitors engaged. However, you should be aware that there are lots of […]

web-design-awards

Sunlight Media Design Awards

2021 National Award Winner by UpCity! For more than a decade, UpCity’s mission has been—and continues to be—to help businesses find B2B service providers they can trust. The UpCity Recommendability Rating was developed to determine a service provider’s credibility and recommendability, giving UpCity the confidence to recommend them to the more than 1.5 million businesses […]

The-art-of-the-app

The Art of the App: How can a mobile app benefit your business?

What do you use your smartphone for? The majority of users use mobile phones to call friends, family members, and coworkers. After all, A smartphone is a phone. However, users who use phones primarily for phone calls may also use other mobile features. For example, mobile users make calls through the FaceTime app to reach […]

Software Design Principles

Software Design Principles

In today’s connected business environment, you need to have the right software for your business. Choosing the right software to meet specific organizational needs benefits organizations significantly. To describe, these benefits include reduced overhead, improved processes, and increased revenue. The wrong software can cause big problems, which can include a lack of adoption by your […]

keep your wordpress site secure

Keep Your WordPress Site Secure (2021 Update)

With cyberattacks becoming all too common with increasing frequency, there’s never been a more important time to make sure your WordPress site is secure from attacks. Given the prevalence of WordPress and the likelihood of not having a secure defense system, WordPress sites can be an easy target for would-be attackers. That being said, there […]

20 Ways To Keep Your Data More Secure (2021 Update)

20 Ways To Keep Your Data More Secure (2021 Update)

It seems like there’s a recent news story about cybercrime coming out on a weekly, if not daily basis. There have been many horror stories in the last few years alone of identity and data theft, or even of losing access to various online accounts altogether — the loss of which can be devastating, both […]

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