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Invalid Clicks: How They Can Affect Your Google AdWords Campaign
Whether you’re a pay per click campaign veteran or a rookie to the PPC game, you’ve undoubtedly come across what’s known in the industry as “invalid clicks.” This term refers specifically to Google Ads campaigns, however, the underlying meaning is the same across all PPC platforms. What exactly are invalid clicks anyways? Why are they important? […]
Does a simple web design help engage more customers?
Web design is a combination of several different aspects that can help you engage more customers. Most sites includes content production, webpage layout, and graphic design. You can design websites using a markup language called Hypertext Markup Language or HTML. The HTML tags define the content and metadata of each page. Using CSS or cascading […]
Advanced SEO Optimization: The best SEO Techniques for 2023
SEO Internet Marketing Services, is the process of getting traffic from “organic,” “free,” or “natural” search results on search engines. SEO has always been the best way of getting website traffic, and it’s probably going to remain that way in the near future. Today, there’s no survival on the internet without SEO Optimization and business […]
Do social media influencers work for brands? (2023 Update)
Social influencer marketing is a relatively new trend, but it has taken the digital marketing industry by storm due to a greater return on investment compared to other social media marketing channels. It’s difficult to provide current statistics on social media influencers, as the landscape of influencer marketing is constantly evolving. However, here are a […]
10 Tips to Improve Your App Development Process
Most of the time, the difference between a successful app development process and an unsuccessful one is in the way things get done. A winning project is characterized by efficient phases and best practices right from the start to the finish line, while an unfruitful one lacks these. In light of that, for you to […]
10 Best Ways to Speed up WordPress in 2022
Whatever website you’re running now, whether it is a personal, portfolio, or ecommerce website, improving page speed should always be on your mind. Your page loading time determines your visitor’s first impression, has a huge impact on keeping them staying on your website, and SEO. In this article, you’ll learn the best ways to speed […]
CRO: Conversion Rate Optimization Trends
You might feel like you’re dealing with an alphabet soup: SEO, CTA, B2B, and more. Each plays an important role in drawing in prospective customers and encouraging them to buy your products or services. But one aspect of digital marketing – conversion rate optimization – is currently set to gain a new level of attention […]
How to make a delivery app. The best tips for 2022
With the rise in eCommerce and the growing digital dependency amongst people, delivery applications are one of the most lucrative business opportunities. One of the main reasons why a delivery app has so much potential for success is because it reaches out to many different niches. Trends in the food delivery sector show that it […]
The Drupal CMS: 2022 Update
PHP, an open ended scripting source, has been one of the most ubiquitous scripting languages available since its first introduction. Part of that ubiquity is due to the popularity of many of the frameworks or content management systems built on it. To name one well-known example, WordPress is built in PHP. This makes it an […]
How to beat your competitors in business: The Top 22 tips
To beat business competitors requires cunning and creativity. If you find success, others will try to copy what you’re doing. You may feel as though your competitors are like ravaging wolves trying to nip at your heels and take you down. There are about 30.7 million small businesses in the United States employing approximately 1.8 […]
Top 17 AI Marketing Tools: How Machine Learning Has Transformed the Digital Marketing Industry
It’s no secret that we live in a digital age. More and more processes are becoming automated across the board, and marketing is definitely not escaping the trend. If you do a quick Google search for AI marketing platforms, tons of options and recommendations will pop up. And Google will do a little AI search […]
Sunlight Media Design Awards
Sunlight Media awarded as the one of the top 8 Best Entertainment Apps by designrush.com for its work on the ShowBiz.com mobile app. Discover some of the most innovative and user-friendly entertainment apps on the market for both iOS and Android devices. These apps have been recognized for their ability to make event planning, ticket […]
