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Marketing

The_Importance_of_Brand_Extension

The Importance of Brand Extension: A Comprehensive Guide

Brand extensions is a great marketing strategy for companies to become more innovative. Staying ahead of the game in regards to developing new business trends means staying ahead of the competition. The marketing trend boosts business and engages the consumer. Companies research the  market and innovate products and services around different needs and want. Most […]

How to beat your competitors in business

How to beat your competitors in business: The Top 22 tips

To beat business competitors requires cunning and creativity. If you find success, others will try to copy what you’re doing. You may feel as though your competitors are like ravaging wolves trying to nip at your heels and take you down. There are about 30.7 million small businesses in the United States employing approximately 1.8 […]

Business Growth Strategies

Business Growth Strategies: The Top 17 tips for small businesses

All newly started companies set the same goal before them to grow and expand. How surprising is it that only 33% of these companies manage to celebrate their 10th anniversary. More than 60% of the new-born companies hardly reach two years of operation. Why is it so difficult for them to grow fast and achieve […]

How to Attract New Clients to Your Business

How to Attract New Clients to Your Business (2021 Update)

Starting a business presents many challenges along the way. Many companies fail in the first 10 years — about 77 percent of them. For business owners, figuring out the perfect mixture of tactics to make a business thrive long-term is one of the biggest challenges they face. Gaining new customers is just one part of […]

video marketing

Video Marketing: The Top 13 Tips to Enhance Your Branding Efforts

In the coming year, expect video marketing to be at the forefront of campaigns and even more posted on social media platforms. However, as with any other type of marketing campaign, your videos need a purpose and specific factors. The last thing you want is to waste your time creating something with minimal impact. Researchers […]

Landing page CTA

Landing Pages CTA: The Ultimate Guide 2021

If you’re attempting to create an online marketing strategy, you need to understand a few basic things. You need to know what a landing page is, for example. You also need to know about calls to action or CTAs. Finally, you should be familiar with the way these things function as integral parts of a […]

App Marketing Strategies

9 Best Marketing Strategies for a Paid App

Do you remember when 2015 was dubbed the “Year of Mobile?” Mobile has evolved into the leading channel people use to search the Internet and connect with brands. Some people will make the case that singling out just one year isn’t enough to acknowledge the influence of mobile. These folks would argue that this entire […]

Marketing-Strategies

14 Marketing Strategies You Can Incorporate on a Shoestring Budget

Getting the word out about your business is vital to meeting new leads and growing. However, smaller companies and startups may have a limited promotional budget. Figuring out where to spend the few dollars you have and get the most traction out of your efforts is challenging. A marketing strategies manager reduces some of the […]