At Sunlight Media, we deliver Technical SEO solutions that ensure your website performs flawlessly for both users and search engines. From Core Web Vitals optimization to crawl efficiency and structured data, our team helps Los Angeles businesses unlock stronger visibility through clean, high-performance code.
Even the best content and design can struggle to rank if your site’s technical foundation isn’t optimized. Technical SEO focuses on improving the infrastructure that supports your website—ensuring search engines can crawl, index, and understand it effectively.
In competitive Los Angeles markets, technical health directly impacts rankings, Core Web Vitals, and overall user satisfaction. A technically sound website drives better organic visibility, faster load times, and higher conversion rates.
Core Areas of Our Technical SEO Services
1. Website Audits & Technical Diagnostics
We conduct in-depth audits to identify crawl errors, broken links, duplicate content, redirect chains, and XML sitemap issues. Our technical reports prioritize high-impact fixes that improve both SEO and site performance.
2. Site Speed & Core Web Vitals Optimization
Search engines reward fast, responsive websites. We enhance your Largest Contentful Paint (LCP), Cumulative Layout Shift (CLS), and First Input Delay (FID) by compressing images, minifying code, and leveraging caching through WP Rocket and modern hosting environments like WP Engine.
3. Mobile-First Architecture
Because Google indexes mobile versions first, our team ensures every site design is responsive, lightweight, and fully functional across all devices. We address viewport configuration, touch targets, and adaptive media queries to meet mobile accessibility standards.
4. Crawlability & Indexation
We optimize your robots.txt, XML sitemaps, canonical tags, and internal linking structure to help search engines discover and prioritize key pages. Duplicate content and orphaned pages are resolved to maintain a clean crawl path.
5. Structured Data & Schema Markup
Our team implements Schema.org markup to highlight essential business information—services, reviews, FAQs, and locations. Rich snippets enhance click-through rates and help your listings stand out in search results.
6. HTTPS Security & Site Stability
We ensure SSL certificates, canonical protocols, and secure redirects are configured correctly to protect users and maintain search trust. Google prioritizes secure sites, making HTTPS a must-have ranking signal.
7. Technical SEO for CMS Platforms
We specialize in optimizing WordPress, Shopify, BigCommerce, and Laravel-based websites. Each CMS has unique technical limitations and opportunities; we fine-tune your platform for maximum speed, SEO clarity, and plugin efficiency.
Benefits of Technical SEO
Improved crawl efficiency and indexation by Googlebot
Faster load times and enhanced Core Web Vitals performance
Reduced bounce rates and higher on-page engagement
Fewer site errors and stronger security signals
Better user experience and improved search rankings
Our Technical SEO Process
Audit: Analyze current site structure, speed, and crawl depth.
Prioritize: Identify critical technical errors that impact rankings.
Implement: Apply fixes and enhancements for speed, structure, and schema.
Validate: Re-test through Search Console and Lighthouse metrics.
Monitor: Track ongoing site health and adjust as needed for stability.
Why Choose Sunlight Media
Our Los Angeles-based technical SEO experts combine development experience with advanced analytics. Whether your site needs a complete technical rebuild or fine-tuning, we align every change with measurable outcomes—visibility, engagement, and conversions.
Technical SEO involves optimizing your website’s infrastructure so search engines can crawl, index, and understand it more efficiently. It includes speed, schema, sitemaps, and server configurations.
How does site speed affect SEO rankings?
Slow-loading websites create poor user experiences and higher bounce rates. Search engines consider load speed and Core Web Vitals as ranking factors, rewarding faster sites with better visibility.
Can you fix technical issues on any CMS?
Yes. We optimize WordPress, Shopify, BigCommerce, and custom Laravel applications—addressing platform-specific performance and indexing issues.
Ready to Strengthen Your Site’s Foundation?
Technical SEO is the backbone of sustainable organic growth. Partner with Sunlight Media to ensure your website performs at its best—secure, fast, and built for visibility.