Sunlight Media LLC
How Can a Custom Website Help Film Production Companies Compete in LA?
Let’s start with something everyone in the industry knows but doesn’t always say aloud—Los Angeles doesn’t hand out attention easily. Especially not to film production companies. It’s the city of stars, sure, but also of saturated markets, high expectations, and websites that need to look better than a movie trailer just to keep someone scrolling. […]
Why Do Nearly 9 Out of 10 People Leave After a Bad Website Experience?
Here’s a stat that ought to make any business in LA pause: 88% of online users are less likely to return to a website after a bad experience (Gomez Report, 2024). That’s not just a red flag—it’s a blinking neon sign that your site design could be silently costing you customers, donors, and leads. You […]
Can a Website Really Convince Someone to Buy with Just One Video?
Let’s not beat around the lens here—84% of people say they’ve been convinced to buy a product or service after watching a brand’s video (Wyzowl, 2024). That’s a number too bold to ignore, especially if you’re in the business of crafting cinematic storytelling, snappy sizzle reels, or explainer videos that actually explain. But here’s the […]
How Can Film Production Companies Compete in LA’s Digital Wild West?
Los Angeles isn’t just the entertainment capital of the world—it’s also one of the most competitive places to run a business, especially if you’re in the film industry. There’s a sea of production companies, studios, creatives, and freelancers all shouting for attention. So, what makes someone stop and listen? Believe it or not, it’s often […]
Why Are So Many LA Businesses Planning to Spend More on Marketing in 2025?
There’s a shift happening in Los Angeles—one that doesn’t involve earthquakes or celebrity breakups. According to the SoCal Business Outlook 2025, 47% of businesses in LA are planning to increase their digital marketing budgets this year. That’s not a cautious bump. That’s a citywide signal that folks are finally realizing their online presence deserves more […]