Sunlight Media LLC
How Can HVAC Companies Use UI/UX to Keep Leads from Cooling Off?
Running an HVAC company in Los Angeles isn’t a seasonal gig anymore—it’s a year-round battle for attention in a noisy market. With over 118,000 HVAC businesses operating across the U.S. as of 2024 (Statista), standing out online has become as essential as a functioning AC in August. And yet, most HVAC websites still read like […]
Can a Website Really Convince Someone to Buy with Just One Video?
Let’s not beat around the lens here—84% of people say they’ve been convinced to buy a product or service after watching a brand’s video (Wyzowl, 2024). That’s a number too bold to ignore, especially if you’re in the business of crafting cinematic storytelling, snappy sizzle reels, or explainer videos that actually explain. But here’s the […]
How Can Film Production Companies Compete in LA’s Digital Wild West?
Los Angeles isn’t just the entertainment capital of the world—it’s also one of the most competitive places to run a business, especially if you’re in the film industry. There’s a sea of production companies, studios, creatives, and freelancers all shouting for attention. So, what makes someone stop and listen? Believe it or not, it’s often […]
Why Are So Many LA Businesses Planning to Spend More on Marketing in 2025?
There’s a shift happening in Los Angeles—one that doesn’t involve earthquakes or celebrity breakups. According to the SoCal Business Outlook 2025, 47% of businesses in LA are planning to increase their digital marketing budgets this year. That’s not a cautious bump. That’s a citywide signal that folks are finally realizing their online presence deserves more […]