Some of the biggest companies in the world, such as Nike, Ford, Coca Cola, and Cisco Systems are using Magento for their eCommerce websites, and for good reason. Originally released in 2008, Magento has been around for more than a few years and has had its time to mature into one of the most trusted pieces of software in eCommerce, with over 200,000 companies using it worldwide. It is arguably the most powerful and customizable eCommerce Content Management Systems in existence, with 5,000+ available extensions, not to mention its long list of advanced features right out of the box.
For any business looking for full control and customization of their online retail outlets, Magento is without a doubt the best choice.
Magento’s feature list is extensive, and as such, would be difficult to fully cover here. Nonetheless, there are certain features and functionality of this platform that are worth mentioning.
- Magento is completely free
The Community Edition (the most common and popular edition) of Magento is 100% free and open-source. That means you can install and use it, or even write plugins to extend it, for no cost at all. There is a paid-for Enterprise Edition, but unless you are doing 20,000 or more transactions a year, the Community Edition would be more than powerful to handle your eCommerce needs.
- Custom-built for eCommerce
Magento was designed specifically for eCommerce, right from the very beginning. While there are eCommerce solutions for working with CMS options such as WordPress, Joomla or Drupal, Magento is eCommerce-ready right out of the box. Not only that, just about any feature you’d likely need to run an online shop is already a standard feature.
- Choose your own hosting
Unlike other platforms such as Shopify and Volusion, Magento is hosted through the provider of your choice, which means that not only do you get exactly the right hosting plan for you, your website and all its content are fully in your possession.
- Extremely customizable
Right out of the box Magento is extremely customizable, with extensive options for setting product attributes, detailed sales reports, inventory management, and more. Should there be a feature you want that’s not already there by default, though, there’s a good chance there is an available extension (or plugin) that makes the feature possible. Your favorite third-party services and applications (such as Instagram, UPS, etc.) all easily integrate with Magento as well.
The structure of Magento was made with SEO in mind, streamlining the most common tasks needed to optimize your site. Setting meta tags and descriptions, building sitemaps, SEO-optimized URLs and more are a cinch with Magento.
Magento Developer Los Angeles
If you are looking for a team of experienced Magento developers in the Los Angeles area, please contact us to find out how we can help. Located in downtown Los Angeles, we have office space in the Fine Arts building at 811 W 7th st. We are available for in-person meetings from 9am – 6pm Monday through Friday, and 9am to 3pm on Saturdays. We look forward to serving you.
Some of our past Magento clients include;
To see more examples of previous Magento projects we’ve worked on, take a look at our Portfolio page.
If your looking for a simple DIY online store builder, we recommend Shopify.